You’ve probably been on the investment roller coaster before. You watch your money in your retirement accounts increase and decrease based on the market ups and downs, but did you know your emotions could play a major role in investment outcomes?

Often battling between greed in an up market and fear in a down market, emotional investing is a top cause of irrational investment¹, and can cause many investors to hit the panic button and pull out of the market too soon. So what are some ways to combat your emotions?

We believe it takes three specific things:

An investment plan with “what if” contingencies

Diversified asset allocations

Predetermined risk tolerance and clear market data

We help our clients through the emotional rollercoaster with Market Guard®, a non-emotional, mathematical investment methodology that monitors your investments positions on an ongoing basis and signals when it might be time to exit the markets. With Market Guard®, it signals when to hold, when to sell, and when to buy, based on your strategy, helping you keep your hand off the bright-red PANIC button.

To learn more about adding Market Guard® to your portfolio, call us at 678-539-9518 or click the button below to schedule a quick 15-minute call.

¹https://www.commercebank.com/sharedcontent/pdfs/trust/featured/emotions-and-investing.pdf

Insurance products are offered through the insurance business Consha Financial. Consha Financial is also an Investment Advisory practice that offers products and services through Impact Partnership Wealth, LLC (IPW), a Registered Investment Adviser. IPW does not offer insurance products. The insurance products offered by Consha Financial are not subject to Investment Advisor requirements. Consha Financial and IPW are not affiliated companies. NPN# 187167795

Market Guard® is an SEC registered investment adviser located in Englewood, Colorado. Market Guard® provides model portfolios and investment products to IPW. 3312275 – 2/24

This blog is intended for informational purposes only. It is not intended to be used as the sole basis for financial decisions, nor should it be construed as advice designed to meet the particular needs of an individual’s situation.